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Explaining the Sinn Fein Surge While Fianna Fail, Fine Gael and particularly Labour lick their collective wounds, the time will soon come for them to peer into the long dark tea-time of the soul and ask themselves ‘how did we not see it coming?’ Have they not been paying attention to our neighbours on either…

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Have you ever described a product or service you use to a friend as being efficient or effective or both? I’ll bet you €100 NEVER because we tend not to use the labels of axes of business matrices to describe our experiences. Yet, how often have you read a testimonial or watched a company video…

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