Blog

Here I write about marketing, research, design, technology and anything else that comes to mind. Feel free to comment (moderated, I’m afraid).

MAN BITES DOG There’s an old saying among media hacks that a good story has to be a little different or unusual to catch our attention. Dogs biting humans is an everyday occurrence, a story is when the man bites the dog back.  Anyone who has seen the movie, “The World According to Garp,” will remember …

3 little words every spin doctor should know Read More »

Remember to take the time to do your research I received a sales call today from the advertising department of a prominent UK trade magazine. Despite having replied to he who cannot be named’s unsolicited mail with a ‘thanks but no thanks,’ Adman still called so I kindly rewarded his persistence with my time, well …

It’s always rude to ask what do you do? Read More »

This is a blog post I wrote for CongRegation – a one day ‘un-conference’ social media gathering that took place in Cong, Co Mayo, Ireland on Saturday November 30th 2013. There’s nothing social about Corporate Communications  I came across a blog post by Ed Rex recently in which he wrote: “Saying a company has a view …

There’s nothing social about Corporate Communications  Read More »

I wrote a guest blog for Newswhip Ireland back in 2010. To be honest I can’t find the link or remember the title but the content is  below: I recently read E. L Doctorow’s novel about New York eccentrics Homer and Langley Collyer. In the fictionalization of the lives of two clearly insane brothers, the …

No need to buy another newspaper  Read More »