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I’ve written before about how badly marketed marketing is, the bad rep it has and how many of us regularly have to defend our profession. My family is made up of artists/designers and educators with the remainder, entrepreneurs and/or working in business, deemed capitalists. I fit somewhere in between but leaning more towards business. The…

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Marathon in a Month is a fundraising initiative by the Irish Cancer Society to encourage typically inactive people to get out and about and walk/run/hike a marathon over the entire month of July.  Swim Version During the Irish heatwave back in June, I thought it would be a really good idea to do a swim version.…

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From a lifetime marketing and mentoring tech start-ups, I come across the very same mistake every single time. The poor admin dashboard never gets a look-in, well maybe not until the third or fourth round of funding when they’re just looking for ways to spend money. What Tech Start-Ups do well Identify and solve pain…

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Earlier this year, I graduated with a distinction in a degree in design and technology. I got an overall average of 80% and a former student of mine, who is now an assistant head of school, that I met at the graduation informed me that I was probably top of the year. The great irony…

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This is the blog post I wrote for Congregation or #cong16, a really cool ‘un-conference’ style digital media and technology festival taking place in Cong, Co Mayo from Friday 25th to Sunday 27th November 2016. This is the fourth year of the event with over 100 experts from all over Ireland and overseas expected. Go along, blog your…

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Less than one week to go before Web Summit opens its doors for the first time outside Dublin.  Late last year three generations of my family took a city break to Portugal’s capital and here’s what I learned: Lisbon is a vast city with pockets of splendor and seediness in equal measure. The guidebook told…

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For as long as I can remember, I’ve preferred to have my fingers in a few pies. In school, I worked part-time making sausages in our butcher shop, serviced my regular window cleaning customers, cleaned offices and taught swimming lessons (voluntary). In college, I worked in bars and catering and then to supplement a modest Masters’ scholarship, I lectured part-time, did…

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What a difference a day makes? I spent just one day at websummit this year (Weds) but it was enough to remind me why I’ve stayed in the web industry for nearly twenty years. A recent freelance project had left me reeling and seriously contemplating retraining in something completely different maybe medical/legal.  It was that nasty mix of…

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